Although, there are many social media platforms available nowadays, but still Facebook is at the top, when it comes to marketing and promotion. About 52% of the customers are found on Facebook by any business and due to this fact the businesses focuses on Facebook a bit more than other social media platforms. Here, we are going to discuss a few points which would help you in increasing the visibility of your brand on Facebook.
- Posts Don’t Always Have To Be About The Company
Don’t just post about your company on a regular basis like promotional links, articles and blogs. You can even post about something that is related to your personal life or something that provides your customers a feel that they are connected with you. Like pictures of your current trip or some dish that you have just prepared. Your customers don’t always want to hear about how you are the best and why they should always prefer you.
- Don’t Forget To Create A Call To Action
Sometimes, you must provide the people a reason to pay a visit to your business and by creating a call to action you can do that. You can do this by providing an opportunity to your customers, like telling them that the first 100 who’d post would get something in free. You could even host a live podcast that they could only listen at a certain time. You’d be surprised to see the reactions of people, when they know that the time is limited to react to a call to action.
- Respond To The Comments
When you don’t leave your audience questions and feedbacks unanswered in the comments, they trust you more and also helps in promoting your brand. They would rely more on your business and they would even refer you to others. Do remember that no matter what type of feedback you are getting positive or negative, you should never ever ignore it and always responds to it.
So, now you know how you can make Facebook helps you in creating a positive brand image. If you want experts to carry out your social media campaign, then the best services are provided by the professionals at Spark Plug Media. Visit our site now for more information.